The Expressive Web

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Created: 10/08/11
Last Edited: 12/04/12
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Description
Adobe approached us to build a unique online resource to showcase some of the most innovative aspects of HTML5 and CSS3. What followed was "The Expressive Web", a visually appealing destination which served as a space for users to interact with and learn more about the new features available in HTML5. Visually, we wanted to call out the fact that these new features were essentially the building blocks of the web. For this reason, we decided on a voxel / unit based design direction.
  • The Expressive Web

  • Adobe approached us to build a unique online resource to showcase some of the most innovative aspects of HTML5 and CSS3. What followed was "The Expressive Web", a visually appealing destination which served as a space for users to interact with and learn more about the new features available in HTML5. Visually, we wanted to call out the fact that these new features were essentially the building blocks of the web. For this reason, we decided on a voxel / unit based design direction.

    Client
    Adobe

    My Role
    Art Direction, Design, Illustration, CG and Animation

    Credits
    Art Direction, Dave Chau
    Design, Lauren Shapiro
    Development, Stephen Koch, Georg Fischer

    Featured at
    Beautiful Pixels
    Design You Trust
    HTML5 Showcase

    Oh, and Erik Spiekermann approves.

    Launch site >

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